The AI platform to manage your social media. Fast, on-brand, across all your accounts. Diffract learns your brand and creates pro content in a few clicks.
Your social media, finally simple. Focus on running your business.
Talk to it like a colleague.
Tell it what's happening this week. It suggests content ideas, captions, and visuals. It guides you, you decide. 10 minutes instead of two hours.
Time back for your real work. Not spent feeding your socials.
We have a new daily special, prepare 3 posts this week
Here are 3 ideas using your recent photos:
Mon
Wed
Fri
Love #2, schedule it for Wednesday noon
Studio-quality visuals from your phone photos.
Upload a photo of your product. Diffract generates styled visuals with your brand colors. No photographer, no set, no Canva skills needed.
Before: $500 for a product shoot. Now: one photo and 2 clicks.
Plan once. Each platform gets its own version.
Write your message once. Diffract adapts the caption, format, and timing for Instagram, LinkedIn, Facebook. Each platform gets content that fits.
Track what works, automatically.
Diffract learns what works for your audience over time. If your Tuesday food photos always outperform, it adapts before you even notice the pattern.
Ready in minutes.
Enter your website. Connect your socials. Start chatting.
Enter your website
Paste your URL. Diffract scans your site and learns your brand: logo, colors, fonts, tone.
Connect your socials
Link Instagram, Facebook, LinkedIn. Diffract publishes directly to your accounts.
Fresh strawberries just arrived, make a tasty post
On it! Drafting a warm post with your brand colors...
Start chatting
Talk to it like a colleague. Ask for posts, visuals, ideas. It suggests, you decide.
Costs less than a freelancer.
No agency fees. No hourly rates. One flat price, everything included.
Starter
For solo owners who want to show up consistently without spending hours on it.
- Your brand, learned automatically
- 25 AI-created visuals per month
- 2 social media accounts
- Posts and captions crafted with you
- Content calendar
- Email support
Pro
For teams and multi-location businesses. More accounts, more visuals, more hands.
- Everything in Starter
- 50 AI-created visuals per month
- 10 social media accounts
- Up to 5 team members
- Performance tracking
- Priority support
Enterprise
For agencies managing multiple brands.
- Everything in Pro
- Unlimited AI visuals
- Unlimited social accounts
- Multiple brands
- White-label option
- Dedicated account manager
Cancel anytime. No contracts, no hidden fees.
Got questions?
Here are the most common ones.
Diffract is an AI-powered social media management tool designed for small businesses and solo entrepreneurs. It learns your brand identity (logo, colors, fonts, tone) from your website, then creates professional visuals, writes captions, and publishes across Instagram, Facebook, LinkedIn, X, TikTok, and Google Business Profile. In practice, you send a photo or describe what's going on in your business, and Diffract generates complete posts with visuals, captions, and hashtags matching your brand voice. You review, tweak if needed, and it publishes at the right time on each platform. A restaurant owner can send a photo of the daily special and get an Instagram post, a story, and a Facebook post in minutes. Starting at $59/month — 10 to 50 times cheaper than a freelance social media manager.
Diffract Starter costs $59/month and includes 2 social accounts, 25 AI-generated visuals, and a content calendar. Diffract Pro costs $95/month and includes 10 social accounts, 50 AI visuals, 5 team members, and performance tracking. Both plans are cancel-anytime with no contracts. For comparison, a freelance social media manager costs $500–2,000/month.
Diffract publishes to Instagram (feed, stories, reels), Facebook (pages and groups), LinkedIn (profiles and company pages), X (Twitter), TikTok, and Google Business Profile. You can post to one platform or all of them at once. Each gets a version adapted to its format and audience.
A freelance community manager costs $500–2,000/month and handles 2–3 posts per week. Diffract starts at $59/month and can produce daily content including AI-generated visuals. The trade-off: Diffract handles routine content creation and scheduling, but a human CM is better for real-time community engagement and crisis management. Many businesses use Diffract for content production and keep a human for interactions.
Yes. Upload a photo of your product, storefront, or dish. Diffract generates studio-quality visuals styled with your brand colors and logo. No Canva, no Photoshop, no photographer needed. The Starter plan includes 25 AI visuals per month, Pro includes 50.
Diffract is built in France and hosted in Europe. Your data is processed under GDPR regulations. We use only essential cookies, no advertising trackers. You can export or delete all your data at any time from your dashboard.
Yes. No contracts, no commitments, no cancellation fees. Cancel from your dashboard whenever you want. Your data is permanently deleted within 30 days of account closure.
Take back control of your social media.
Whether you're short on ideas or time, Diffract is the answer.